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Five Guys

Discover how we dished out a new, enhanced website (built on Sitecore) for Five Guys that engages their customers, supports their goals for expansion, and elevates their iconic burger brand.


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A Brand Built on Customer Experience

Five Guys decided it was time to invest in its digital future with a unified platform, one that ensured a smooth experience for its fans. They wanted to marry their content and web assets for their US-based operations while seamlessly expanding those operations into Europe and the Middle East.

We delivered a collaborative solution that combined the industry’s best practices with our expertise-- the perfect recipe for revamping Five Guys’ virtual experience for its users and creators


  • The new, robust site reflects the company’s international growth plans
  • Updated branding as well as multilingual capabilities.
  • Trained and developed Five Guys’ staff so that they can independently run their site and make quick updates.

Five Guys now has total control of their content and the ability to analyze fan behavior to further enhance online experiences, allowing them to build deeper relationships with their favorite foodies.

RDA's Services:


“Branding consistency helps us create more brand equity across the globe. People recognize our brand — and having
the right people, processes, and technology in place enables that global brand recognition.”


VP of Marketing & Communications at Five Guys

RDA's Art of the Possible workshop is a great way to enhance your digital journey.

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