DAY 1 :
DROP TRACKING TAG
Data and insights automatically start populating your dashboards via a simple tracking tag deployed on your site via Tag Manager. This task typically takes less than 30 minutes for your web admin and is the only technical item required for the entire process.
With 2 weeks of data collected, we will provide a personalized 30-minute workshop on initial insights gathered for your content and audience in a dashboard walkthrough. At this point we will also provide a login and training guide to the dashboards.
24/7 DASHBOARD ACCESS
For the remaining usage term, you can access real-time updates via your dashboards to see how content production, engagement insights, and topic gaps are changing over time.