JOB ID #202003

Account Executive Solution Focus: 

Digital Experience Platforms (DXP), Commerce Platforms, and Microsoft Technology Solutions (Southeast Region)

RDA Account Executives are responsible for developing business within their territory and industry focus, be it Manufacturing/Distribution/Retail or Professional and Financial Services. We are growing, so new customer acquisition is the name of the game and the primary responsibility, but the management and strategic leadership of existing customer accounts within the territory is also key to success in the role. RDA Account Executives are supported by a phenomenal Marketing and Business Development team, as well as a Digital Engineering team for pre-sales assistance. We execute Account-Based Marketing strategies in identifying and gaining access to new accounts in our industries of focus. This position entails responsibility for the full spectrum of the customer relationship, from lead identification/qualification to support of our CSP to achieve ongoing value and ROI for our customers


  • Minimum of 5 years of experience selling complex Marketing and IT services to C-level, directors/managers of Marketing and IT with a track record of successful achievement of past sales quotas
  • 4 year degree required, preferably in Business, Marketing, Information Management, or other technology-related fields
  • Must be a highly skilled, energetic, and self-motivated sales professional; no hand-holding needed to succeed
  • Passionate and knowledgeable about how Marketing and IT Technology platforms and services can both help customers grow revenue and improve margins across their business
  • Experience in consultative selling into RDA's key verticals of Manufacturing/Distribution/Retail and Professional and Financial Services
  • Responsible for developing an annual target, business plan, and account strategies that will ensure hitting target numbers and desired growth
  • Can identify new business and guide through all phases of the sales cycle including prospecting, qualifying, presenting, proposing, negotiating and closing business 
  • Ability to analyze customer requirements and propose an appropriate solution by articulating the value proposition clearly and concisely 
  • Strong presentation and communication skills including the ability to interact effectively with all levels within an organization 
  • Must be willing to provide field insights and work as part of an team to develop and deliver data-driven industry campaigns to help drive engagement and sales

  • Must be willing to travel to trade shows, partner conferences and clients/prospects as needed; can include evenings and occasional weekends. This is assuming conditions are deemed safe for travel again based on CDC recommendations, as well as RDA and customer policies.


  • Experience selling exact or equivalent RDA offering types – Advisory, Design & Build, and Optimization Services
  • Experience selling exact or equivalent RDA project types – Digital Experience, Commerce, Content Lifecycle Management, Customer 360, Enterprise Modernization, and Marketing Automation solutions
  • Experience selling RDA business platforms: Microsoft 365, Sitecore, Optimizely (formerly Episerver), Salesforce, UiPath, and Coveo
  • Challenger Selling training and mentality


  • Lives by RDA’s core values – Integrity, Innovation and Flexibility, Collaboration, Commitment to Getting the Job Done, and Community
  • Is collaborative, hardworking, insightful, and self-motivated
  • Possesses a high emotional IQ and empathetic mindset
  • Is a Learner, not a Knower
  • Possesses a servant leadership mentality
  • Demonstrates high energy, passion and “all-in” mentality for their role at RDA

About RDA – With 33 years of experience, RDA is a trusted Technology Consulting firm focused on Mid-Market and Enterprise organizations who are looking to leverage business and marketing technology applications to both grow revenue channels and improve efficiencies across their organizations. We have deep experience and knowledge in Manufacturing/Distribution/Retail and Professional/Financial Services. We partner with brands such as Brother, Toll Brothers, Kimberly Clark Professional, Marriott, Dorel Sports, Acuity Brands, Five Guys, and many others. Our consulting team consists of the most highly skilled and technical developers, architects and PM’s in the US across leading SaaS platforms: Microsoft, Sitecore, Optimizely (formerly Episerver), and Salesforce. Our sales team compliments the technical acumen of our consulting team with their market knowledge, strategic foresight, and industry awareness. The proven RDA Way process begins with our Advisory offerings to help customers set a digital strategy, a roadmap, and a platform set, which then leads into our Design and Build offerings to architect, implement, and integrate those recommended tools and platforms, and then culminates in our Optimization offerings to manage, support, analyze, and enhance these platforms to ensure our clients get sustained results! Our customers are then offered to be in our Customer Success Program (CSP), whereby an RDA team which includes the Account Exec, a Digital Strategist, a Project Team Lead, and an Executive Sponsor help curate and lead an informative and KPI-driven quarterly meeting with our customers’ leadership teams to ensure we adhere to their strategy and roadmap as we look for new areas to improve results across their business.

Note: No third parties please. Only U.S. Citizens or U.S. Permanent Residents need apply. EOE/M/F/D/V