Digital Road Mapping


We assess technical solution options & map out a quick-win strategy based on proven best practices in your industry.


Digital transformation can be very complex. Enhancing and innovating your processes to operate more efficiently and create better experiences for customers and employees is essential for you to remain competitive.

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65% of marketing leaders think their company’s tech will make or break their CX efforts in the next 5-10 years

Through a defined digital roadmap, we help transform your digital strategies into actionable initiatives and campaigns that leverage your key technology investments and align them with your business objectives.

RDA works with marketing and IT teams collaboratively to uncover insights around these key pillars to construct a Digital Roadmap:

CULTURE
Move from what "we" want to what "our customers" want.

ORGANIZATION
Build team alignment that drives speed and innovation.

TECHNOLOGY
Leverage a framework for scale and platforms that deliver.

METRICS
Data-driven insights create impactful experiences.

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The data we capture around these pillars provides a rounded and comprehensive view of your digital capability, infrastructure and key opportunities to drive multipliers in your revenue and margin.

Sample Roadmap Workshop Agenda:

  • The Digital Journey
  • Digital Snapshot | Insights
    • SWOT Analysis
    • Digital Foundation
    • CX Maturity
    • Keys to Digital Success
  • Leveraging Digital Investments
    • Methodology
    • Personalizing the Journey
    • Today's 360 Degree View of the Customer
    • Measuring Success of your Investment

RDA's Road Mapping workshop is a great way to build with speed and confidence.

Let's talk!

Successful outcomes don't happen without effective processes. RDA is ready to help your business achieve its goals.

Fill out the form on this page, and we'll reach out to your shortly.