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 RICHMOND VA  |  WILMINGTON DE |  CHARLOTTE NC  |  RALEIGH NC  |  ATLANTA GA 

DIGITAL STRATEGY

We assess technical solution options & map out a quick-win strategy based on proven best practices in your industry.  

Good preparation paired with an agile team is key to a successful journey. 

 

Digital transformation can be very complex. Enhancing and innovating your processes to operate more efficiently and create better experiences for customers and employees is essential for you to remain competitive.

RDA works with you to assess your digital maturity and empower you to own your customer's experiences.  

 

Through a defined digital roadmap, we help transform your digital strategies into actionable initiatives and campaigns that leverage your key technology investments and align them with your business objectives.

 

Build a strong foundation with our Digital Roadmap Workshop.

 

We are entering a period with fewer groundbreaking changes but far greater transformation. Alignment is critical. For over 30 years, RDA has been building, integrating and optimizing custom applications and scalable cloud solutions. 

RDA works with marketing and IT teams collaboratively to uncover insights around these key pillars to construct a Digital Roadmap:

Culture 

Move from what "we" want to what "our customers" want. 

Organization

Build team alignment that  drives speed and innovation. 

Technology

Leverage a framework for scale and platforms that deliver. 

Metrics 

Data-driven insights creates impactful experiences. 

 

The data we capture around these pillars provides a rounded and comprehensive view of your digital capability, infrastructure and key opportunities to drive multipliers in your revenue and margin.

Targeted Outcomes

  • Provide detailed guidance on short term wins as well as a path towards a long term strategy.

  • Identify inter-dependencies and relationships between key elements of your digital strategy to drive efficiencies, align data attributes and optimize resources.

  • Support proper planning and scoping of engagements to ensure maximum Return on Investment.

Deliverables

  • Prioritization of Next Steps

  • High-level Roadmap​

Sample Workshop Agenda

 Topics to be tailored to client needs. 

  • The Digital Journey

  • Digital Snapshot | Insights

    • SWOT Analysis

    • Digital Foundation​

    • CX Maturity

    • Keys to Digital Success

  • Leveraging Digital Investments

    • Methodology ​

    • Personalizing the Journey

    • Today's 360 Degree View of the Customer

    • Measuring Success of your Investment​

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WEBSITE IMPLEMENTATIONS

Implementation and migration playbooks are easily deployed through a prescriptive DX approach.

Turn shoppers into lifetime customers with self-service, personalized experiences shaped by insights and context.

CRM INTEGRATIONS

We specialize in integrating valuable customer website analytics directly into your CRM. 

COMMERCE SOLUTIONS

PLATFORM PARTNER

Since 2011, RDA's dedicated Sitecore developers have used Sitecore best practices, agile methodology and extensive systems integration to transform our client’s marketing strategies into action and drive their revenue.