Building a Customer-Centered Digital Consultancy Podcast
About the Episode
Welcome to a special episode of the Agile Brand podcast brought to you by RDA and Sitecore. In this episode, Chad Solomonson and Greg Kihlström talk about improving the customer experience (CX) that professional services firms deliver and how it can make a meaningful impact on project and business outcomes. This is part of what creates a customer-centered digital consultancy.
About the Podcast
The Agile Brand podcast is the leading marketing technology, customer experience, and digital transformation podcast. A Feedspot top 25 marketing technology podcast & Signal awards winner, the Agile Brand is dedicated to collaborating with innovative and successful professionals on a variety of topics, bringing new content to you every week.
About Chad Solomonson
Chad Solomonson is the Chief Customer Officer (CCO) at RDA. He leads RDA’s marketing and lead generation team as well as the company’s alliance program.
As CCO with more than 25 years of business-to-business strategy, marketing, and sales, Chad oversees account-based marketing programs to build brand awareness, enter new markets, drive new business, and strengthen existing client relationships.
Chad joined RDA from Oracle (part of Opower acquisition), where he helped leading utilities deliver proactive, digital communications that raise customer satisfaction, manage energy demand, and lower service costs. Previously, he also worked for Microsoft, Lime Energy, and Duke Energy and has been involved in many successful startups as an entrepreneur.
About Greg Kihlström
Greg Kihlström is a best-selling author, speaker, and entrepreneur, currently an advisor and consultant to top companies on marketing technology, customer experience, and digital transformation initiatives as Principal and Chief Strategist at GK5A.
He is also the host of The Agile Brand with Greg Kihlström podcast. He is a two-time CEO and Co-Founder, growing both companies organically and through acquisitions, and ultimately leading both to be acquired (one in 2017, and the other in 2021).
Greg has worked with some of the world’s top brands, including Adidas, Choice Hotels, Coca-Cola, Dell, FedEx, HP, Marriott, MTV, Starbucks, Toyota, and VMware.
Download the Building a Customer-Centered Digital Consultancy white paper, featuring RDA
RDA home page: https://www.rdacorp.com
Sitecore website: https://www.sitecore.com
The Agile Brand podcast website: https://www.gregkihlstrom.com/theagilebrandpodcast
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